Its LAUNCH Day for Navdy as our presale campaign starts today. You can go to the Navdy site to see the video. It was a little over a year ago that Doug Simpson contacted me via this blog asking about how to make a aftermarket heads up display (HUD) for automobiels. We went through an incubator program called Highway1 sponsored by PCH International that I discussed in my last blog entry.
The picture above is a “fancy marketing image” that tries to simulate what the eye sees (which is impossible to do with a camera as it turns out). We figures out how to do some pretty interesting stuff and the optics works better than I thought was possible when we started. The image image focuses beyond the “combiner/lens” to help with the driver seeing the images in the far vision is about 40 times brighter (for use in bright sunlight) than an iPhone while being very efficient.
Being CTO at a new start-up has kept me away from this blog (a start-up is very time consuming). We have raise some significant initial venture capital to get the program off the ground and the pre-sale campaign takes it to the next level to get products to market. In the early days it was just me and Doug but now we have about a dozen people and growing.